Flipkart india ki ek leading E-Commerce company hai jispar ham online kuch bhi kharid sakte hai ghar bhethe aur aaj ki date me ye india ki top successful companies me se ek hai. Aaj is post me main aapke sath Flipkart ki hi success story share karne ja rha hoon jise padhkar aap kafi inspire honge.
Flipkart kitni Success hai uska andaja ham in bato se hi laga sakte hai ki Flipkart site ki Alexa Rank 7 hai India me, 15000 log kaam karte hai flipkart me, or 1$ billon kimat hai flipkart ki jo din wa din or badti ja rahi hai.. To fir aaiye jante hai Flipkart ke ware me.
Also Read:
Flipkart ki Success Story in Hindi
Flipkart Basic Introduction:
Flipkart ki shuruaat 2007 me ki gayi thi jab India me e-commerce industry apne pair jamana shuru kar rahi thi. Flipkart Company Singapore me registered hai, lekin iska headquarters Banglore, India me hai. Flipkart Online Services Pvt. Ltd ke naam se register hai company.
Flipkart ke Founders:
Flipkart ke founder Sachin Bansal aur Binni Bansal hai joki pehle Amazon.com ke liye kaam karte the, usi dauran unke dimaag me india me ek e-commerce company start karne ka idea aaya. Sachin bansal aur Binni Bansal dono hi IIT Delhi ke student rahe hai aur dono hi Chandigarh se belong karte hai. Unhone apni khud ki company start karne ke liye amazon company choad di.
Flipkart ki Shuruaat:
Shuruaat me Flipkart par kewal books hi bechi jaati thi lekin dhire dhire iska vistaar hua aur jald hi is par wide varities ki chijen bechi jaane lagi. Flipkart Indian e-commerce industry me ek aakarshak tarike se ubhri.
Jaise jaise flipkart growth karti gayi vaise vaise iske liye bahut saare investors badhne lage. Flipkart ne investors ke vishwas ko kayam rakhte hue kmaal ka pardarshan kiya. 2008-09 me karib 40 million rupees ki total sale ki. Aur agle hi saal yeh badhkar 200 million rupees ho gayi.
2 Major Problems:
Jis dauran Flipkart ki shuruaat hui thi us time par kisi bhi e-commerce company ko do badi dikkaton ka saamna karna padta tha. Pehli difficulty thi online payment ki, bahut saare log online payment nahi karna chahte the, aur online payment gateways setup karne me dikaat aa rahi thi. Isliye flipkart ne cash on delievery option introduce kiya. Flipkart pehli aisi company thi jisne payment ke liye cash on delivery option launch kiya tha. Aur aaj ki date me sabhi indian e-commerce companies is payment option ka istemaal karti hai.
Dusri problem sabhi chijon ko time par deliver karne ki thi. Saaman ko time par deliver karna bhi ek aisa factor hai joki ek e-commerce company ki success ko nischit karta hai. Flipkart ne is samasya ka smadhaan kiya apna khud ka supply chain management system launch karke, jisse products ko time par deliver karne me aasani ho gayi.
Dusri Companies ko Kharidna:
Sachin aur Binny Bansal Myntra ke founder Mukesh Bansal ke sath Flipkart ne market me apni mojudgi ko aur behtar karne ke liye other companies ko bhi acquire kiya jaise myntra.com aur letsBuy.com, Chakpak.com etc. Amazon company ki bharat me entry hone ke baad in dono companies me market me apni value badhane ke liye kada competition hai.
Flipkart ki Chote se book's e-retailer se lekar india ki largest e-commerce platform banne ki journey bahut saare startups ko inspire karti hai. Aaj ki date me Flipkart ki fresh capital 1 billion dollar hai aur ismen 14000 se jyada employees kaam karte hai.
Flipkart ke co-founder Sachin bansal apne ek interview me btate hai ki jab flipkart ki shuraat hui thi tab ve banglore ki roads par jaakar books ke small distributors se orders lete the. Apni marketing strategies ko yaad karte hue ve btate hai ki-
"hum church street me gangram books store ke baahar khade rehte the aur us store se baahar nikalne vale logo ko flipkart ka bookmark dete the. Apni targeting ko dhyaan me rakhte hue hum kewal unhin logo ko bookmarks thamate the joki store se books purchase karke nikalte the."
Journey of Flipkart (Infographics by Yourstory) To doston aapko flipkart ki success story kaisi lagi? Hame comment ke jariye jarur btaye aur agar aapko ye post pasand aayi ho to ise apne friends ke sath social media par bhi share Karen.
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