| Agar aapki koi Website hai, ya aapki koi SEO Companies hai hai to aapko Google Algorithm kaise kaam karte hai wo pata hona chaiye, taki aap unko follow karke sahi trha se apni site ko Google search me rank kara pao. 
Google me aaye din kuch na kuch update to aata hi rheta hai, usme se 7 Big Google Algorithm Updates ke ware me janege iss post me, jo aapko janna bhut jaruri hai. - Google Panda
- Google Penguin
- Google Pigeon
- Google Hummingbird
- Google Payday Loan
- Google Mobile Friendly Update
- Google Fred
1: Google Panda 🐼
Iss Update ne bhut si top rank site ko effect kiya tha, q ki jitni bhi aesi website thi jinki quality achi nahi thi unki rank down kardi gai thi. Jo High Quality content tha, unki rank high ho gai thi iss update ke aane ke baad. Google Panda me kya hua thaThin Content: jitne bhi page jisme jo content tha usse user ko koi value nahi milti, un sab ko down kar diya tha.. Jese agar user ne koi question search kiya hai to uska sahi tarike se jis page par answer hoga, wo page top par dikhaya jata hai. Low Quality Content: Jo content hai agar uski quality achi nahi hai, jese sahi format naa hona, Spilling Mistakes hona, page ki navigation sahi naa hoga, fokat ki image honaa.. jesi kuch bhi jisse user ko paresani ho. Unhelpful content: aesa kuch bhi content jo user ke bilkul kaam ka nahi, usko google allow nahi karta search me. Duplicate Text: Agar ek se jada page same hi text ke hai to google unko duplicate content samajta hai, or aese me agar sabhi page same hai to panda Update ka site par action liya jata hai. Article Spinning: Duplicate content ko bachne ke chakkar me, article ko thoda bhut her-fer karke double se share karne ki kosis ki, Google Panda update me inpar bhi action liya jata hai. Google Panda se Recover kaise kareAgar aapko lagta hai, aapki site par upar diye points me se kuch hai, jiske karan Google Panda ka action aapki site par liya gaya hai, to ab .. aapko apni site ka jitna bhi aesa content hai jo sahi nahi hai usko delete karna padega.. or agar kuch content aesa hai jiski quality low hai to unko edit karke sahi karna padega. 2: Google Penguin 🐧
Ye Google ka 2nd bada algorithm update hai, jo lagbhag Panda Update ki trha hi hai.. Par isme site ki link Profiles bhi dekhi gai.. iss type Backlinks ka bada faida hua tha: - Jo Link kisi content page se aa raha ho.
- jo link se usse related content uss page par ho.
- jada se link aa raha hai wo trusted ho.
- alag alag site se links aa rahe ho.
iske aalawa jitne bhi aese link jo achi site se nahi the, ja aesi site se aa rahe the jiska content site se match nahi karta to uska negative asar pada tha sites par. Agar aapko Penguin se bachna hai to aapko High Quality Backlinks hi banaye.. High Quality Backlink kaise banate hai uski jankari yaha hai. kisko Effect karta hai Google PenguinBuying Links: Agar links kahi se kharidte hai to ye Google webmaster guidelines ka ulangan karta hai, kahi se bhi paise de kar link nahi le sakte.. Alag Alag Anchor Text ki kami: text me jo link add karte hai, usko anchor text khete hai, to agar jitni bhi link aa rahi hai agar wo same anchor text se aa rahi hai to usse rank par aasar padta hai. Low Quality links: Agar kahi se link aa raha hai, par uska content quality low hai to iska bhi negative asar site par padta hai. Keyword Stuffing: Jis Keyword ko target karke content likha ja raha hai, agar wo war war use kiya jaye, jiska kuch matlab naa ho to wo keyword stuffing khelata hai. Phele ye bhut chalta tha, ki kisi keyword par rank karana hai to wahi keyword war war likh do, par iss update me unko panalize kar diya gaya. Keyword kya hai or kitni Keyword density honi chaiye uski jankari aapko yaha mil jayegi. Google Penguin se Recover kaise kareIsme jitna bhi bad effect hai uska karan hai bad Backlinks, to agar isko tikh karna hai to jitne bhi low quality links hai unko remove karna hoga.. Low Quality Backlinks kya hai uski jankari aapko yaha mil jayegi, jinko aap pata karke Google Search Console me Disavow kar sakte hai. 3: Google Pigeon 🐦
Iss Update me sabse jada Effect kiya Local Business site ko, Q ki agar koi kuch search kar raha hai to uski location ke hisab se usko result show hota hai. Matlab, agar aapko aapki website kisi specific location par rank karani hai to aapki website me uss trha ka content hona chaiye jisse google ko samaj aa sake ki ye iss jagha se relate karti hai. Iss update ka main maksad hai ki user ko aesi information di jaye jo unke jada kaam ki ho.. Jese agar koi "Movie ticket" search kar raha hai to unko unki location ke hisab se uss city me jo movie lagi hai unko wo result dikhai jaye. Agar aapko apni website ko local area me rank karni hai to aapko in bato ka dhiyan rakhna padega: - Content me Image, Text or Video add kare jo specific uss location ke ware me ho.,
- Google Business me apne Business ko list kare.
- Website me Name, Address, Phone number add kare.
- Business par positive reviews le.
4: Google Hummingbird 🐤
Hummingbird se to jese ek naya dor hi aa gaya ho, isme search ko improve karne par focus kara gaya hai. user kya search kar raha hai or wo kis trha ka answer chata hai usko samajne ke baad usko result dikhaya jata hai.. Matlab agar maan lo 2 alag alag insan hai or bilkul same word search kar rahe hai fir bhi ho sakta hai unko alag alag result dikhaye, unke interest ke hisab se.. Agar aap koi content likh rahe hai to iss baat ko achi se research kare, ki aap jo content likh rahe ho unko kon read karege or wo kis trha se read karna pasand karege.. q ki agar user aapke content ko pasand nahi karege to aapki site ko rank me bhi problem hogi. Isle liya aap Google par hi search karke pata kar sakte hai ki log kis type se search karte hai or kya janna chate hai. *Google me type karne par automatic aage ke sabd aa jate hai usse aap pata kar sakte hai ki log kis type se search karte hai.. or jo search page me niche related search aati hai unse bhi idea le sakte hai. 5: Google Payday Loan
Payday Loan me kuch chije common hai Google Panda or Google Penguin se, par isne confuse naa ho.. ye ek alag update hai.. jo 2013 me aaya tha.. jiska main maksad tha aesi sites ko penalize karna jo Pron, casino ya fir virus wali ho. Iss update me agar kisi aesi site se links aa rahi hai jo sahi nahi hai to unn site par bhi bad effect padha tha.. Payday Loan se recover kaise karewese iss update me kya huaa tha agar aapko wo samaj aa gaya to wo kaise tikh hoga wo bhi aap samaj gaye hoge.. simple aapko apne user ko value deni hogi or agar kuch Black hat SEO kar rahe hai jese spam links to unko clear karna hoga. 6: Google Mobile Friendly Update 📱
ye to aapko name se hi samaj aa gaya hoga, iss update me google ne un site ki rank down kardi thi jo mobile me achi se open nahi hoti.. Abhi ke time me 80% log mobile se hi internet par search karte hai, to unki shubhida ke liye google ne un site ko top rank di jo mobile friendly thi.. taki user ko chalane me aasani ho.. Mobile Friendly Update me ye hona chaiye site meResponsive design: website ka design aesa hona chaiye jo kisi bhi device me website ko open kare, wo usme fir ho jaye or use karne me aasan ho. Aap Kuch Mobile Friendly Template yaha se Download kar sakte hai. Large Font: website ka font bhi thoda bada ho taki user ko read karne me paresani naa ho mobile screen par. Unsupported Content: website me kuch bhi aesa content naa ho jo mobile me support naa karta ho.. jese Flash file mobile me open nahi hoti to aesi site ki rank down ho jati hai. No separate website: Wese abhi ke time me to koi use nahi karte, par phele mobile me tikh se open ho uske liye alag se sub domain me site banate the.. jese www.hindimehelp.com computer me open hoti hai or agar mobile me open kare to m.hindimehelp.com par isse bhi rank me effect padta hai. Website Speed: Website ki speed ek bhut important factor hai, Google ne ek servey kiya tha usme pata chala ki agar koi website 3 second se jada me load hoti hai to unki traffic 50% kam ho jati hai. Blog ki loading speed kaise badaye uski jankari aapko yaha mil jayegi. Optimize Image: Website me Image use karna to jaruri hai, par agar unko sahi size or compress nahi kiya to isse site par bhut si problem hoti hai.. jese loading time badna, ya image ka sahi se open naa hona.. isliye image ko hamesa optimize karke hi use kare. Image ko Optimize kaise kare or SEO Friendly banaye uski jankari yaha hai. website elements ke bich me gap: website me jitna bhi content hai, ya kis area me kya hai wo clear hona chaiye.. agar samaj nahi aa raha ki kaha kya hai or website ko access karne me dikkat hoti hai to un site ko penalize kiya jata hai. 7: Google Fred
Fred dusre update ki trha nahi hai, Google me roj ke chote mote update hote hai un sab ko mila kar isko ye naam diya gaya. Iss update se lagbhag sabhi website effect hue the jo March 2017 me aaya tha.. agar aapki website isse purani hai to aapne bhi dekha hoga ki achanak website ka traffic kam ho gaya. Isme fix to pata nahi chala ki kisko target karke ye update kiya, par bhut se webmaster ne website ko analyse kiya to kuch data samne aaya ki in website ko target kiya gaya Fred Update me. Advertisement: jin site par bhut jada ads the, ya aese ad the jo user ke liye sahi naa ho un website ko iss update se effect hua tha. Thin, Low-value content: jitni bhi site thi, jinpar jo content hai wo low quality ya useful nahi hai unki rank down kardigai. Kharab User Experience: jis website ko use karne me paresani hoti hai unko iss update me bhut asar padha tha traffic me.. user ko paresani naa ho, uske liye design ki in galtiyo ko naa kare. At Last: Hope Agar aapne iss post ko pura read kiya hoga to aapko sab kuch clear ho gaya hoga ki Google Algorithm me kya kya bade updates aaye hai or unse sites par kesa aasar pada hai.. or agar koi site penalize hui hai to wo kaise tikh kar sakte hai. Aapko ye jankari kesi lagi comment me jarur bataye, or koi sabal ho to wo bhi puch sakte hai. Let's block ads! (Why?) | 
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